Why Promation wants to become Europe’s best cobot integrator

Innovation as our driving force

At many companies, innovation happens because someone “tries something.” At Promation, innovation happens because we deliberately work on it every single day. That’s why we have an internal innovation team that continuously:

• identifies new opportunities
• analyses market trends
• maps customer needs
• builds prototypes
• tests technologies
• and creates solutions that do not yet exist

Our innovation team doesn’t look at what customers are asking for today, but at what they will need tomorrow. Because whoever waits for a question follows the market. Whoever develops proactively shapes the market.

Example: the Cofeeder

Our Cofeeder is a perfect example of how quality naturally drives growth. The product was created because we identified a clear problem that no one had solved. So we built the solution ourselves,  starting small.

But because the quality was so high and the solution so complete, it grew entirely on its own:

• we received requests from across Belgium
• then from Europe
• and now from the rest of the world

That growth didn’t come from wanting to sell in large numbers. It came because we built something good. And when you build something good, customers find you.

The perfect combination: innovation and safety

To be the best, you must not only excel technically, but also in terms of safety. That’s why we also aim to become the safest cobot integrator in Europe. Not because we want to claim it ourselves, but because independent certification bodies confirm it. We build our own:

• pressure-testing setups
• validation tools
• methods to prove collaborative applications

And in addition, we have our systems inspected by independent organisations. Innovation without safety is useless. That’s why we link the two and that is exactly what our customers appreciate.

Continuous development is key

Proactively investing in development is the reason we become the best. Many integrators simply build what the customer asks for, but we think beyond that:

• we analyse where the market is heading
• we develop standard solutions in advance
• we improve existing systems even after delivery
• we build products that scale and remain reliable
• we always choose quality over speed

Our philosophy is simple: “You don’t become the best by building a lot. You become the best by building the best.”

And that is precisely why Promation is growing so quickly: quality attracts customers, reliability creates trust, and innovation keeps customers with you.

Why customers choose Promation

Companies don’t choose us because we are the biggest, but because we:

• think ahead
• solve problems others ignore
• prove safety objectively
• perfect installations until they run flawlessly
• continue developing after delivery

Our growth is therefore not a “sales story,” but a quality story. And that is exactly why we want not only to remain the largest in Belgium, but above all to become the best cobot integrator in all of Europe.

Discover which cobot is the best for your production process.

Quality always comes before quantity

Becoming the biggest is about numbers. Becoming the best is about impact. At Promation, it’s not about how many cobots we install, but how we install them:

• safety
• reliability
• efficiency
• intelligent design
• future-readiness